Digital Media Sales Consultant
H L Media is an energetic and fast-paced media company and our sales team is devoted to being the best. Our flagship products the Lexington Herald-Leader and Kentucky.com, as well as many other marketing solutions we offer, lead our market in audience reach with 37.1% of adults accessing our information, more than any other media in the market. Our winning team of sales professionals is continually seeking new input and energy. This position is salary plus commission.
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- Achieve overall and digital sales goals by understanding, assessing and developing areas for growth within identified opportunity categories and locations.
- Competently service all accounts through: strategic prospecting, planning, needs analysis, idea generation, proposal preparation and presentation/closing
- Establish key relationships with account decision makers that are interested in multi-product solutions
- Work with our multi-media planner to create strong and detailed proposals based on complete needs assessments and ROI solution conversations
- Master the sales process while utilizing and maintain the Salesforce CRM tool on a regular basis
- Meet weekly with sales management to discuss selling activities and upcoming opportunities that will affect overall performance
- Utilize sales assistants to competently schedule and handle paperwork on a timely basis with minimal error. Includes, but not limited to; scheduling of ads, layouts, corrections, changes and advertiser requests.
- Report campaign results to ensure client satisfaction and identify follow-up opportunities for up-sell and cross-sell
- Commitment to progressive professional development through participation in training sessions and sales contests, local networking opportunities, idea generation, and using presentation software and co-op tools
Education:College degree BS/BA level preferred.
Experience:One-year experience in advertising or marketing preferred.
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